
The eBook will give all beginners the basic knowledge you need to understand link building. You will be given the foundation you need to proceed through the rest of the book with a full understanding of link building basics.
SEOs who have experience of running link building campaigns will learn about a range of link building techniques that can be applied to your clients. You will also learn about recruiting link builders & effective outsourcing methods.
This eBook will also be useful for advanced SEOs who have many years experience. Not only will it be the ultimate reference guide but it will give you an exact process for link building from start to finish to use within your team.
Are you an agency looking for more than 1 copy? Checkout these multiple licence options

I've written this eBook to be applicable to all SEOs, no matter what level of experience. It is over 65,000 words and you can view the full table of contents here or take a look at the summary below.
Yes! You will get a PDF and a Kindle version of the eBook in your download.
Yes you can transfer PDF files onto your iPad using the iBooks feature of iTunes. The PDF has also worked well on the Nexus 7 and should work fine on any tablet that can accept and display PDF files.
Not right now but I am looking into making hard-copies available if things go well and there is a clear demand. I surveyed SEOs prior to releasing the book and the majority preferred a digital version.
Yes. I've included a basics section to introduce you to a few core principles before moving onto the more advanced content. I've also included easy to follow examples of the techniques I recommend including screenshots.
I've written the book with experienced SEOs in mind too. There are lots of topics for an advanced SEO including outsourcing SEO, building an SEO team, hiring link builders and the whole link building process from start to finish. If you're unsure checkout the table of contents and see for yourself how much detail I've included.
This is part of the reason why I made the book digital instead of hard-copy. I plan to update the eBook every few months with new tools, techniques and changes at Google so that you always have the most up to date information. All buyers of the eBook will get these updates sent to them for free.
Yes. Checkout the multiple licence options available.
Yes. It isn't immediately obvious (blame Paypal!) but when you click through to submit your order, you're taken to Paypal and on this page there is an option for "Pay with a debit or credit card" which you can click an enter your card details without having to setup a Paypal account.
The short answer is that if I'd written something that I intended to give away for free, there is no way I could have justified spending the time I have. It really has taken me a lot of hours (and some cash) to get it to the level it is at. I figured that I'd rather put in extra time and charge what I feel is a fair amount for something that is hugely useful to a lot of people, than release something a lot smaller for free that wouldn't add as much value. I'd hope this is understandable.
If you're still not sure if $37 is worth the investment, try this:
Lastly, could the info you learn by putting together a solid link building strategy net you more than $37 over the long haul?
If the answer to either of these questions is no, you shouldn't buy my book.
I'm Paddy Moogan and I've been an SEO for the last 8 years or so. The last few have been working for Distilled in their London office. I've spoken at various SEO events around the world and have worked with clients in a range of industries to help them get more traffic and revenue from organic search.

Are you an agency looking for more than 1 copy? Checkout these multiple licence options