I enjoy reading books that are not about SEO but still influence my work in some way. I think that SEO is still a relatively young industry and we have lots to learn from elsewhere. There are lots of things we can learn from other fields if we open up to it a bit.
I randomly thought it would be interesting to find out what books my peers recommended so I emailed them and asked. I thought it would be nice to share it publicly so I’ve created the list below to share with everyone. You will notice a few books are repeated, this is deliberate as I wanted to show the popularity of them.
On a related note, my link building book is starting to take shape so if you’d like to hear about it when it’s released, sign up using that link.
Sam Crocker recommends
|Dr Pete recommends|
|Good to Great: Why Some Companies Make the Leap… and Others Don’t|
|Influence: The Psychology of Persuasion|
|Duncan Morris recommends|
|Wil Reynolds recommends|
|Selling the Invisible: A Field Guide to Modern Marketing|
|The SPEED of Trust: The One Thing that Changes Everything|
|Switch: How to change things when change is hard|
|Ian Lurie recommends|
|Mackenzie Fogelson recommends|
|Delivering Happiness: A Path to Profits, Passion, and Purpose; A Round Table Comic|
|E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company|
|The Checklist Manifesto: How to Get Things Right|
|The One Minute Manager|
|Rand Fishkin recommends|
|Joanna Lord recommends|
|Will Critchlow recommends|
I’d love to hear your own recommendations in the comments, although I should really hold back on downloading yet more books for my Kindle!